Jeerakasala
Thalassery Chicken Biryani
The Malabar classic — short-grain Jeerakasala layered with slow-cooked masala chicken and fried onions.
- Time
- 70 min
- Level
- Moderate
Recipes & Food Inspiration
Cook better rice — one variety at a time.
Recipes, cooking tips and healthy meal ideas built around the varieties in the VMR range.
Featured Recipes
Kitchen-tested favourites.
Six starter recipes across our most-cooked varieties. Detailed recipe pages are on the way.
Matta Rice
Kerala Matta Meals
A weekday plate — Matta rice with sambar, thoran, pickle and pappadam. Everyday goodness, honestly cooked.
- Time
- 35 min
- Level
- Easy
Basmati
Ghee Rice
Fragrant long-grain rice cooked in ghee and whole spices — the quiet base of many celebration meals.
- Time
- 25 min
- Level
- Easy
Matta Rice
Kanji & Payar
Kerala's comfort bowl — porridge-style Matta with green gram curry, a coconut chutney and a spoon of ghee.
- Time
- 40 min
- Level
- Easy
Raw Rice
Soft Idli
A four-ingredient batter, fermented overnight and steamed to fluffy, textbook idlis.
- Time
- 12 hr batter
- Level
- Easy
Basmati
Vegetable Pulao
A quick weekday pulao — long-grain Basmati, fresh vegetables, whole spices and ghee.
- Time
- 30 min
- Level
- Easy
Rice Selection Guidance
The right variety is half the recipe.
A biryani made with the wrong grain rarely recovers. Choose by dish first, then by pack size.
Biryani
Jeerakasala / Basmati
Aromatic grain, separated cook, holds spice.
Idli · Dosa
Raw Rice
Unparboiled grain for soft, fermentable batters.
Daily meals
Matta / White Rice
Reliable everyday grain with a familiar cook.
Kanji
Matta Rice
Robust parboiled grain, perfect for slow cooking.
Cooking Tips
Small habits, better rice.
Wash gently, not aggressively
Rinse until the water runs clear — but do not scrub. You want to keep the starch, not strip the grain.
Rest before serving
After cooking, keep the pot covered off heat for 5–10 minutes so the moisture redistributes.
Match water to variety
Parboiled varieties (Matta, Boiled) take more water; raw and long-grain take less.
Healthy Meal Ideas
Wholesome plates around a grain.
Matta with greens
Matta rice, sautéed greens, coconut chutney and a spoon of curd — a balanced weekday plate.
Rice & pulses bowl
Half a cup of rice paired with lentils delivers a more complete protein profile.
Portion by hand
A cupped hand is roughly a serving. Simple, repeatable, waistline-friendly.
Seasonal Recipes
Cook with the calendar.
Onam · Vishu
Sadya specials
Matta rice, sambar, avial, thoran, olan and payasam — the plates every Malayali kitchen learns first.
Eid · Weddings
Biryani menus
Jeerakasala biryanis, ghee rice, and Basmati pulaos for celebration tables.
Monsoon
Kanji & warm bowls
Matta kanji with roasted pappadam, coconut chutney and pickle — comfort in a bowl.
Related
Read more, cook better, shop the range.
Products
Rice varieties
Match the grain to the dish — heritage, everyday, premium.
Quality
Consistency you can taste
Why the same variety cooks the same way, every time.
Manufacturing
From paddy to pack
The mill that makes the grain your kitchen relies on.
Great meals start with the right grain.
Choose the variety that fits your kitchen, or explore the range.