Company News
VMR Mills launches the M2R Commerce Platform initiative
1 Jul 2026
A modern Manufacture-to-Retail programme connecting our Kerala mill directly to homes, retailers, dealers and institutions.
News & Updates
What is happening at VMR.
Company news, product launches, community updates and quality milestones — kept short and honest.
Categories
- Company News
- Product Launches
- Sustainability
- Community
- Awards & Recognition
- Press Releases
Latest updates
Product Launches
New Jeerakasala pack format joins the biryani range
15 Jun 2026
A refreshed 5 kg format for the aromatic Jeerakasala rice — engineered for family kitchens and mid-scale caterers.
Sustainability
Water-intensity milestone at the mill
20 May 2026
A sustained reduction in water use per tonne milled, driven by process discipline rather than headline-grabbing pilots.
Community
Farmer settlement window shortened again
28 Apr 2026
Our payment cycle to procurement partners is now faster than the regional norm — a small change with a big lived impact.
Awards & Recognition
Quality audit closes with zero critical findings
10 Mar 2026
The annual third-party quality audit at the mill closed with no critical or major findings.
Press Releases
VMR Mills expands dealer network across South India
5 Feb 2026
A structured expansion of the authorised dealer network with protected territories and co-funded local marketing.
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